To apply for this job, you need to complete both steps below:

STEP 1:

Please click the link to submit your application directly to the company: 

Careers

Your application will only be received by Recruiter if submitted via above link. 

STEP 2:

Kindly scroll to the bottom of this page and complete the short VinUni Tracking Form.

Filling out this form alone does not count as applying. Kindly remind this form is not part of the company’s application process. It only helps Careers, Alumni, Industry and Development (CAID) Department discover more opportunities and follow up in case of system issues.

Responsibilities

*Content Strategy Execution (Video & Livestream):

• Execute the content strategy for video and livestream initiatives that align with brand objectives for Neutrogena, Aveeno Baby, Listerine, and Johnson's Baby.
• Coordinating with MCN and Publicis for seamless journey from content creation to media boosting, ensuring meeting the brand briefing and KPIs (together with Social Commerce Lead)
• Ensure that all content adheres to brand guidelines, quality standards, and marketing objectives.

*Performance Tracking

• Work with MCN and Enabler Monitor and analyze the performance of creator content across various social media platforms.
• Work with Enabler/ Media agency / Access to Seller System for extracting and consolidate data after each livestream or batch of videos for reporting purposes and improvising along the ways.
• Raise and alert the Social Commerce Lead during livestreams or video batches for better reaction and strategy adjustments to achieve KPIs.

*Top Creator Relationship Management

• Act as a brand contact, maintain daily contact with top creators to foster collaboration and ensure clear communication (with/ without MCN).

*Video Affiliate Always-on Engagement

• Manage the Multi-Channel Network (MCN) to design and implement contests for creators aimed at delivering high-quality video content and increasing the number of videos produced.
• Coordinate the MCN to drive engagement and per

*E-commerce Coordination

• Act as the primary point of contact for e-commerce teams to facilitate the setup of deals, stock management, and livestream arrangements.
• Ensure seamless integration of promotional content into e-commerce platforms, enhancing the shopping experience for consumers.

*Cross-Functional Collaboration:

• Work closely with the Social Commerce Lead to coordinate brand/product launching content direction.
• Collaborate with marketing, product development, and other teams to align on campaign goals and strategies.
• Partner with the creative team to ensure all content is visually appealing and cohesive.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 2+ years of experience in social media, influencer marketing, or digital marketing.
• Understanding and interest in social media platforms, trends, and best practices.
• Multiple projects management and meet deadlines in a fast-paced environment.
• Excellent communication, with a passion for socializing and building relationships.
• Sense of creative mindset with a passion for storytelling and content creation.
• Proficient in analytics tools and performance tracking.